Glass Tribe, in Cordes-sur-Ciel (France), is glassblower R.Anchuelo”s workshop.
The material that the craftsman handles, liquid as well as solid, inspired me to develop his branding.
Volume and depht appear in different shades of grey. The Bodoni font counterbalances the melting aspect of the visual identity to give it a stature and rigour specific to this craft. The logotype blends into curves in order to communicate depth.